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India welcomes the modu T

Hello India. Meet modu T, a 3.5G touch phone awarded a Guinness World Records™ for being the lightest touch phone in the world. Micromax has partnered with modu to launch the modu T model in India. The phone will be co-branded and customized with Micromax, the first service provider in the world to offer the record holder.

Yesterday, modu and Micromax announced an exclusive partnership to launch the modu T in India. According to the quarter ending March 31, 2010, Micromax is the largest Indian mobile handset company in terms of shipped units. The service provider also sold the third most handsets in India during that quarter.

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Vikas Jain, the Business Director at Micromax is very excited about being able to offer the unique modu T: "Innovation has been a driver for Micromax success in India and we believe that by bringing the modu T phone to India, we are targeting ‘the aspirational’ segment of Indian consumers, which are the early adopters of technology and also the gadget passionate community."

In addition to the Indian consumers’ appreciation of innovation, the versatility of the modu T is expected to bring about success for the phone. Jain comments: “The fy devices provide an enhanced ecosystem, with multiple new functions added to the phone to enable users the freedom to choose, to change and to express themselves."

The modu T phone will be available in India tomorrow under a special promotional offer for the auspicious Indian festival of Diwali.  Stay tuned to modu to hear more about our future launches.

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Beer + Music + Meat, What else do you need?

Months of hard work finally lead up to our soft launch yesterday and we couldn’t be more proud. With countless interviews and meetings out of the way, it was high time to celebrate. And what better way to celebrate than an evening of friends, food and music 

The whole modu team cleared up their calendars and headed to Shuni Park, the location of a two thousand year old fortress and the perfect setting for a night of incredible wining and dining.

Here are a few scenes from the event

Photos: Oren Izrael 


Needless to say, it was a much needed evening to unwind and prepare for everything that’s coming up in the next few days and weeks. We also wanted to remind you that we’ll be posting a special URL very soon, where you’ll be able to get more details on how and where to purchase modu this Wednesday.